Investment strategy

A repeatable playbook, never a formula.

We invest in businesses that already work — and make them work better. Our edge is the combination of proprietary technology, deep sector expertise, and the patience to compound returns over a full economic cycle.

Abstract financial data visualization
Investment criteria

Where we play, and where we don't.

Revenue
£5M – £100M
EBITDA
£2M – £20M
Equity check
£5M – £50M
Geography
UK & US
Hold period
5 – 10 years
Leverage
Conservative — never > 4.0x
Two investment professionals reviewing financial documents in a wood-paneled office
Our process

Six steps from a first signal to a successful exit.

  1. 01

    Source

    Our platform monitors 40+ marketplaces, broker networks and proprietary signals continuously. The team focuses on the few hundred opportunities each month that match our thesis.

  2. 02

    Score

    Every opportunity is scored on financials, market structure, operator quality and red flags. Our AI flags the questions a partner needs to ask — it never replaces the partner.

  3. 03

    Underwrite

    A draft IC memo is produced within 48 hours of a serious opportunity. Diligence is led by a partner and an operating partner with experience in the relevant sector.

  4. 04

    Close

    We use conservative leverage, no bridge equity, and a single LP class. Every closing is supported by 100-day and 12-month value-creation plans agreed with management before signing.

  5. 05

    Operate

    Our operating partners and shared services team work alongside management on talent, technology, M&A and commercial growth — without taking the wheel away from the people who built the business.

  6. 06

    Exit

    We exit when the business has reached its next chapter — through strategic sale, recapitalization or transition to a permanent capital vehicle. Never on a timer.

Value creation

Four levers we pull, in this order.

Returns in the lower middle market come from operational improvement, not from financial engineering. Our value-creation playbook reflects that — every time.

Talent & leadership

We recruit alongside management — from board chairs and CFOs to product leaders and frontline operators. Talent is the single highest-leverage decision in every deal.

Operational rigor

We bring the systems most lower-middle-market businesses haven't had the budget for: modern ERP, financial discipline, KPI dashboards, and pricing science.

Commercial growth

We invest in sales engines, channel expansion and digital marketing — and where it makes sense, we use the platform to enter adjacent geographies.

Programmatic M&A

Most of our platforms acquire 2–5 add-ons during our hold. We bring the diligence muscle, the integration playbook and the balance sheet to make that achievable.

Sectors of focus

Where our experience compounds.

Industrial services & specialty contracting

Mission-critical maintenance, surface treatments, mechanical & electrical contracting.

Niche manufacturing & precision engineering

Specialty components for aerospace, defence, rail, energy and medtech.

Healthcare services & multi-site care

Outpatient platforms, ambulatory care, dental, vision and behavioural health.

Vertical software & data businesses

Mission-critical SaaS for the lower middle market — sticky, high-margin, often founder-led.

Specialty distribution & value-added wholesale

Cold-chain, building products, industrial consumables — categories with real moats.

Tech-enabled business services

Field-service, compliance, financial operations and other recurring B2B services.

Have a business that fits this brief?

We respond to every introduction within two business days.

Submit an opportunity
Stay in touch

Speak to a partner.

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We treat every introduction in confidence and never share your details.

Quarterly letter

The Atlas Letter.

A quarterly letter from the partners on what we're seeing across UK and US lower-mid-market — sectors, valuations and the businesses we're backing. No spam. Unsubscribe anytime.

One email per quarter. Unsubscribe anytime.